REEL ENGINE
THE AI VIDEO-AD STUDIO FOR META PERFORMANCE

Turn a brand brief into scroll-stopping Meta ads.

Reel Engine runs your entire performance-creative pipeline — strategy, AI video, compliance, testing, and the learning loop — in one connected system built for Facebook and Instagram.

POWERED BY VEO · KLING · RUNWAY · FLUX

RECREEL ENGINE

STORYBOARD · 15s · 9:16

Lumen Skincare · Hook A — “3am text from my dermatologist”

01
0:00–0:02

Hook · pattern interrupt

GENERATED
02
0:02–0:05

Problem framing

GENERATED
03
0:05–0:09

Product reveal

QUEUED
04
0:09–0:13

Proof beat

QUEUED
05
0:13–0:15

CTA

DRAFT
VEO 3 · KLING · FLUXCREDITS ▸ 12 / 200
PREVIEW · Storyboard · in-app preview
SCENE 01 / THE BOTTLENECK

Creative is the bottleneck. Your stack is the reason.

Meta's algorithm runs on fresh creative. Winning means shipping new, on-brand, spec-correct videos every week — and most teams can't move that fast.

PAIN · 01

Tool sprawl

Six disconnected tools. The brief re-typed into every one.

PAIN · 02

Slow velocity

Hand-stitching clips while creative fatigue eats your spend.

PAIN · 03

Off-brand AI slop

Warped products, drifting faces, generic output that doesn't convert.

SCENE 02 / THE SYSTEM

One system, from brief to winner.

Every stage feeds the next. Nothing gets re-entered. Nothing gets lost.

01

Brand

02

Brief

03

Angles

04

Scripts

05

Storyboard

06

Generation

07

Edit

08

Deliverables

09

QA

10

Launch

11

Performance

12

Library

Library feeds the next brief
SCENE 03 / HOW IT WORKS

Four steps. One throughline.

01

Capture the brief

Brand voice, product, audience, and goals in one structured intake.

RECREEL ENGINE

BRIEF · SCENE 01 / PRODUCT

DRAFT

PROJECT

Lumen · Spring launch

AUDIENCE

Women 28–42 · sensitive skin

OBJECTIVE

Purchase

DEADLINE

Apr 12
PREVIEW · Brief intake
02

Generate & assemble

AI drafts angles and scripts, breaks them into shots, generates images and video across the best models, and assembles spec-correct cuts.

RECREEL ENGINE

GENERATION · SHOT 03

VEO 3
v1
v2PICK
v3

SEED 7128 · BRAND BIBLE LOCKED

PREVIEW · Generation board
03

Launch & test

Placement-ready exports mapped into a hooks × angles × formats test matrix.

RECREEL ENGINE

TEST MATRIX

HOOKS × ANGLES
A1
A2
A3
B1
B2
B3
C1
C2
C3

9 VARIANTS · 4:5 + 9:16 · READY

PREVIEW · Test matrix
04

Learn & scale

Funnel diagnostics show what won and why. Winners distill into a library that compounds.

RECREEL ENGINE

PERFORMANCE · HOOK RATE

+34%
HOOK
38%
HOLD
61%
ROAS
2.9x
PREVIEW · Performance diagnostics
SCENE 04 / WHAT'S INSIDE

Five pillars. Built for the auction.

Never re-type a brief again

AI angles grounded in your real audience truth, and hook-led scripts built to land with the sound off.

Hook · pattern interrupt
Angle · pain → outcome
Script · 15s · sound-off

Generation that stays on-brand

Multi-model video and image generation with a prompt compiler, AI anchor-frame creation, and brand consistency locked by seed and style bible.

Spec-perfect, compliance-checked

Storyboard tool-routing, edit assembly, placement-correct 9:16 and 4:5 exports, and a pre-launch compliance gate.

9:16
4:5
Safe zones
Captions burned
Policy clean

Know which creative won — and why

A test matrix plus hook-rate, hold-rate, CTR and ROAS diagnostics, feeding a winners library that makes the next campaign faster.

HOOK
41%
HOLD
63%
ROAS
3.4x

Built to run as a platform

Multi-tenant team access and credit wallets in INR or USD, with spend visible down to the individual shot.

BALANCE₹ 18,420
SHOT 03 · VEO−₹ 320
SCENE 05 / ENGINEERED FOR THE AUCTION

Not generic AI video. Engineered for the Meta auction.

FACT · 01

Correct 9:16 & 4:5 specs and safe zones, baked in.

FACT · 02

Burned-in captions for sound-off viewing.

FACT · 03

Full-resolution exports — because Meta's delivery rewards creative quality.

FACT · 04

Diagnostics in the metrics that matter: hook rate, hold rate, thumbstop.

SCENE 06 / THE DIFFERENCE

Same job. Three very different ways to do it.

Reel Engine
A stack of point toolsDoing it manually
Time per conceptHoursDaysWeeks
Brand consistencyPartial
Spec complianceManualManual
Testing built in
Learnings retainedTribal
Cost visibilityPer shotPer toolHidden
SCENE 07 / PRICING

Plans for seats. Credits for what you produce.

Transparent, controllable spend — see every rupee and dollar, down to the shot.

STARTER

$—/mo

1 seat

Light monthly credits

  • 1 brand
  • Brief → Generation → Launch
  • Basic diagnostics
  • Email support
Start free
STUDIO MOST PICKED

$—/mo

Up to 5 seats

Pro monthly credits

  • Up to 5 brands
  • Full pipeline + Edit Room
  • Style bibles & seeds
  • Performance loop & library
Start free
AGENCY

Talk to us

Unlimited seats

Pooled credit wallet

  • Unlimited brands
  • Multi-tenant org & SSO-ready
  • Priority models & queues
  • Dedicated CSM

Generation runs on credits in INR or USD — pay only for what you make.

SCENE 08 / RESULTS

Real teams. Real reps. Placeholders for now.

Xx

MORE CREATIVE SHIPPED PER WEEK

X%

FASTER FROM BRIEF TO LAUNCH

X%

ROAS LIFT ON WINNERS

“We ship in days what used to take weeks — and the brand still looks like us.”
[ Placeholder ] · [ Head of Growth, brand TBD ]
“The test matrix and diagnostics finally connected what we made to what worked.”
[ Placeholder ] · [ Creative Director, agency TBD ]
SCENE 09 / QUESTIONS

Things teams ask first.

FINAL CUT

Stop assembling tools.
Start shipping winners.

Brief in. Winners out.